Passionate Playground founder Deborah Semer says, “My goal from day one was to get our manufacturing carbon footprint as small as possible. The new creative, ‘HOLEistic Design = Peace of Mind’ playfully captures our systemic mind-body and maker-planet consciousness.”
Semer continues, “Joyboxx has curves and holes that made packaging reduction and product protection a challenge. It took years, but I found the right partner only a few miles from us with Alliance Packaging. They quickly manifested my vision and created the multi-functional wrap that does five things.”
The new Joyboxx packaging is also shipping and retail friendly, stackable, protective and educational.
Since Joyboxx is a tool for tidying sex toys, the graphics include a nod to Netflix star Marie Kondo to “Really Spark Joy Inside!” around the vibrator/vape charging and vent hole.
The bottom panel shows the benefits of how the product-mind-body connection helps customers:
• RENEW: 100 percent Recyclable and Dishwasher-Safe
• RELAX: Vent Holes Dry, Locks Stop Prying Eyes
• RECHARGE: While Electronics Stay Germ-Free
• REFRESH: Set Your Item on Playtray, Wash and Dry Dirt Away
The entire eco-wrap is removable and reusable to Build-a-Boxx with Joyboxx. “HOLEsale” customers can unwrap the package and ship other products inside to reduce their own shipping carbon footprint.
Joyboxx + Playtray includes a dual locking system and a how-to-use information booklet. It’s made in Washington State with food-grade, non-porous polypropylene and antimicrobial agent from Texas.
The new Joyboxx is now shipping globally to wholesalers for $20 each in eight-pack cases. Its MSRP is $39.99